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2021
YEAR
Wellness
SPHERE
CLIENT
Fitness club
Architecture of the body — life-style project of blogger and professional trainer Anna Bartosevich
by Sirin Digital
Brand identity for
Architecture
of the body
of the body
design approach
The design of the solution is based on the interaction between different areas of human life and how they affect each other. The logo typography includes a handwritten element created personally by Anna
The goal of the project is to create a new community and popularize a new image of conscious thinking and attitude towards one’s own body. Also to develop branding for personal trainers developed by the trainer
about the project
CMYK:
RGB:
2, 2, 0, 48
130, 131, 133
#828385
CMYK:
RGB:
0, 23, 28, 14
219, 169, 157
#dba99d
CMYK:
RGB:
14, 0, 6, 25
163, 190, 179
#a3beb3
CMYK:
RGB:
52, 38, 0, 47
65, 84, 136
#415488
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